Effective October 1, 2024

Montana Consumer Data Privacy Act (MCDPA)

A practical compliance guide for website owners. Learn what Montana's privacy law requires and how to implement it on your site.

Who Must Comply

Conducts business in Montana or targets Montana residents AND controls/processes personal data of 25K+ consumers in a calendar year, OR controls/processes data of 15K+ consumers and derives 25%+ of gross revenue from selling personal data. SB 297 (1 Oct 2025) lowered both thresholds and narrowed the entity-level exemption for GLBA-covered financial institutions.

Consent model: Opt-outGPC RequiredSensitive data: Opt-in required

What Your Website Must Do

RequirementStatus
Cookie consent bannerRecommended
Do Not Sell linkRequired
Do Not Share linkRequired
Honor GPC browser signalsRequired
Universal opt-out mechanismRequired
Sensitive data opt-in consentRequired

Checked against the MCDPA on August 29, 2026. Read the source This is a summary, not legal advice.

Required Links & Notices

The MCDPA requires the following links or notices to be visible on your website:

  • 1Do Not Sell My Personal Data
  • 2Privacy Policy

Enforcement & Penalties

Enforcement Body
Montana Attorney General
Maximum Penalty
Up to $7,500 per violation. The guaranteed 60-day cure period was removed by SB 297 on 1 Oct 2025; the Attorney General may act without offering one.

Key Things to Know

The Montana Consumer Data Privacy Act (MCDPA) has applied in Montana since October 1, 2024.

Who it covers: Conducts business in Montana or targets Montana residents AND controls/processes personal data of 25K+ consumers in a calendar year, OR controls/processes data of 15K+ consumers and derives 25%+ of gross revenue from selling personal data. SB 297 (1 Oct 2025) lowered both thresholds and narrowed the entity-level exemption for GLBA-covered financial institutions.

Do Not Sell and opt-out rights: residents may opt out of the sale of their personal data and opt out of targeted advertising. MCDPA expects the choice to be reachable from your site under the heading “Do Not Sell My Personal Data”, and you may not degrade the service of someone who exercises it.

Global Privacy Control: MCDPA requires you to honour a universal opt-out mechanism sent by the visitor’s browser. A GPC signal has to be treated as the opt-out itself — not as a request to show someone a banner — and it applies to that browser without any further action from the person.

Cookie banner: MCDPA is an opt-out law, so it does not require the opt-in banner the GDPR does. What it does require is that the tracking you run for advertising can be switched off on request, which in practice means a preference control that actually blocks tags rather than a notice that only records a click. Sensitive data is the exception: that needs consent before you process it.

Recently amended. MCDPA changed on October 1, 2025. The summary above reflects the amended law.

Enforcement: Up to $7,500 per violation. The guaranteed 60-day cure period was removed by SB 297 on 1 Oct 2025; the Attorney General may act without offering one. Enforced by the Montana Attorney General.

How to Configure LegalBanner for MCDPA

  1. 1

    Create your site

    Sign up for free and add your website domain in the dashboard.

  2. 2

    Set consent mode to "Opt-out"

    In Settings, select the consent mode that matches Montana's requirements.

  3. 3

    Install the snippet

    Add the one-line script tag to your website. The banner, opt-out links, and GPC support are automatic.

  4. 4

    Generate your Privacy Policy

    Use the built-in policy wizard to generate a MCDPA-compliant privacy policy.

Set up MCDPA compliance in 5 minutes

LegalBanner handles Montana privacy requirements automatically — cookie banner, opt-out links, and GPC support included.

Frequently Asked Questions

Why does Montana have a lower threshold than other states?

Montana has about 1.1 million residents, much smaller than states like California or Texas. The 50,000 consumer threshold is proportionally equivalent to other states' 100,000 thresholds, ensuring the law covers a meaningful portion of businesses.

Does Montana require honoring GPC signals?

Yes. The MCDPA requires businesses to recognize and honor universal opt-out mechanisms, including Global Privacy Control (GPC) browser signals.

Does Montana require a cookie consent banner?

The MCDPA does not require opt-in cookie consent. You must provide clear opt-out mechanisms for targeted advertising and sale of personal data.

What are the penalties for MCDPA violations?

Up to $7,500 per violation. The Montana AG must provide a 60-day cure period before enforcement.

When did the Montana privacy law take effect?

The Montana Consumer Data Privacy Act took effect October 1, 2024. Businesses should already be in compliance.

Disclaimer: This page provides practical implementation guidance only. It does not constitute legal advice. The information is current as of the most recent review date but privacy laws change frequently. Consult a qualified attorney for legal advice specific to your situation. LegalBanner provides compliance tools, not legal counsel.